THE LATEST
Fresh strategies, resources, and real-world tactics for nonprofits and businesses facing tough challenges and high-stress days.
Turning 50, Fixing Funnels, and a Few Free Things for You
I’m turning 50 this weekend, which feels strange and great all at once. I don’t have a midlife crisis lined up (but you never know) no motorcycle, no questionable tattoo, just a lot of clarity about what I want to build next and how I want to help.
So here’s what’s new, what’s coming, and what you can use right now to make your work easier.
In the Low: Bringing Light to the Dark (and a Little Laughter, Too)
In the Low, the new book by Justin McRoberts and Scott Erickson, has struck a chord with readers everywhere. A collection of poems, prayers, and art designed to meet you in the darker seasons of life, it’s both tender and unflinchingly honest, a companion for when hope feels out of reach.
Lone Hill Middle School Debuts High-Energy Back-to-School Video: Teachers and Staff Parody Chappell Roan’s “Hot to Go”
Lone Hill Middle School is kicking off the new school year with a vibrant, teacher-led music video parody of Chappell Roan’s hit “Hot to Go,” starring the school’s faculty and staff. This production is the latest in a series of creative collaborations aimed at building school spirit and community pride.
Your Brand Doesn’t Need a Glow Up. It Needs a Gut Check
Most brands don’t need a rebrand—they need to remember why they started. If your messaging looks good but doesn’t land, it’s time for a gut check, not a glow up.
The Year We Got Sick of Perfect
In 2025, the content that converts isn’t polished—it’s personal. We’re in the middle of a trust revolution, where messy, unfiltered stories outperform glossy brand perfection. Here’s why being real beats being perfect—and how to make it work for you.
New Freebie: The 5 Mistakes That Stall Nonprofit Growth (And How to Fix Them Fast)
“Most nonprofits aren’t failing because of a lack of heart—they’re stuck because they’re making small but critical mistakes that stall growth. In this guide, I break down five of the most common ones I see—and more importantly, how to fix them fast.”
